…Since I’d decided that I’d focus on attending sessions on book business, which included usage of social media, I spent many seminars meeting several of the same presenters and attendees. One gentleman who seemed to pop up in half of the sessions I attended is @Ron Hogan. He’s everywhere! Also, his background in starting the literary blog Beatrice.com in 1995 provided stellar credentials for authenticating his social media knowledge. Ron emphasized that authors need to be on social media, but as a person who loves books, not someone constantly entreating people to buy theirs.